Open Gamification Code of Ethics
Gamification is a powerful tool. Like any powerful tool, it can be used for great benefit and good as well as be harmful if used for unethical purposes. I am not a great believer in creating unenforceable agreements and codes. However, I feel that if such a thing is going to exist, it should be free to anyone who wants to sign up and free of catches.
Here is an article I wrote for XRDS: Crossroads, The ACM Magazine for Students, 2017 Ethics in Gamification
With that in mind, the following code has been proposed, based on the suggested code of ethics from Andrzej Marczewski in 2013. Written by the gamification community for the gamification community. The purpose is to provide designers a set of ground rules for how they act with clients and users.
If you wish to suggest changes, you can either email [email protected] or go straight to the open source root document here and make some edits for consideration.
If you wish to have your name added to the list of those who have agreed to this code, please use the Sign up form here.
A Gamification Code of Ethics – Updated July 2017
- Honesty
- Gamification designers should be honest with both users and clients.
- Clients should be made aware that Gamification is not a magic bullet. In most cases, it is a long term investment.
- Gamification should not be used as a way to dishonestly gather information that a user would not freely give up under other circumstances.
- Gamification designers will not claim propriety of other’s published work.
- Integrity
- Gamification should take into consideration accepted regional social practices, personal or ethical boundaries and general human rights, and should not be used to manipulate people into breaking them.
- Gamification should not be used for illegal activities (as defined by the laws of the countries and locales for which its use is intended).
- Gamification should not be used to manipulate children for commercial purposes.
- Transparency
- Encourage openness about the system to both users and clients, (within the limits of copyright, intellectual property and trade secrets), such as;
- What the aims of the system are
- What data the system will collect
- How the data collected is to be used
- Encourage free access to information.
- Never share personal data without the appropriate consent.
- Quality
- As a gamification designer, you should always provide the best service and experience possible for every user and client.
- Respect
- Gamification should not be used to make statements justifying violence, encouraging abuse, or endorsing prejudice.
- Consider the impact and sustainability that projects and workshops may have on the environment.
- Gamification should not be used to make statements justifying violence, LGTBphobia, racism, abuse, misogyny or similar.
- Consider the impact and sustainability that projects and workshops may have on the environment.
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References
- Tae Wan Kim. (2015) Gamification Ethics: Exploitation and Manipulation.
- Shahri, A., Hosseini, M., Phalp, K., Taylor, J., and Ali, R. (2014). In Lecture Notes in Business Information Processing. Towards a Code of Ethics for Gamification at Enterprise, 234–245.
- Bara, F. E., Estrada, M. R. B., & Martín, M. M. (2002). La universidad como espacio de aprendizaje ético. Revista Iberoamericana de educación, (29), 17-44.
- Lindsay, G. (2009). Ética profesional y psicología. Papeles del psicólogo, 30(3), 184-194.
- Perales, E. B. (1995). Éticas de la información y deontologías del periodismo. Tecnos.
- Wells, W., Burnett, J., & Moriarty, S. (1996). Publicidad: principios y prácticas. Prentice-Hall Hispanoamericana.
Signed By (80 signatures so far)
Shir Tal
ID:00081 - 09/04/2018
Company: Juloot Interactive
Website: https://juloot.com
Twitter: julooting
Gabriel Dualiby Pinto de Souza Lourenço
ID:00080 - 06/04/2018
Company: Senac SP
Website: http://www.dualiby.com
Twitter: dualiby
Gustavo Adolfo Salazar Ramos
ID:00079 - 29/03/2018
Company: happiness academy
Website: http://www.gustavosalazar.com.ve
Twitter: @salazargustavo
Raian Ali
ID:00078 - 03/04/2018
Company: Bournemouth University
Website: http://rali.bournemouth.ac.uk
Twitter: @bu_esotics
Rui Cordeiro
ID:00076 - 09/03/2018
Azahara G. Peralta
ID:00075 - 18/03/2018
Website: http://azaharatic.es/
Twitter: @AzaharaTIC
Valary Oleinik
ID:00074 - 18/03/2018
Website: http://www.valarywithawhy.com
Twitter: valarywithawhy
An Coppens
ID:00073 - 22/03/2018
Company: Gamification Nation Ltd
Website: https://gamificationnation.com
Twitter: GamificationNat
Guillermo Solano
ID:00072 - 28/02/2018
Company: Centro de Innovacion
Website: http://www.wakeupbrain.com
Daniel de Oliveira
ID:00071 - 23/12/2017
Company: Diario de Ideias
Website: http://diariodeideias.com
Ivan Hayes
ID:00070 - 07/12/2017
Company: Conference Series Ltd
Website: https://computergraphics-animation.conferenceseries.com/
Twitter: CompGrapConf
Mihai Ionita
ID:00069 - 17/11/2017
Twitter: mihaiionita_me
Jesús García G.
ID:00068 - 13/11/2017
Company: Universidad Nacional Experimental del Táchira
Website: http://unet.edu.ve
Japie Greeff
ID:00067 - 12/09/2017
Company: Serious Games Institute @ North West University
Website: http://natural-sciences.nwu.ac.za/sgi/team
Claudio Andrés Alessio
ID:00066 - 23/06/2017
Company: Universidad Católica de Cuyo
Website: www.claudioalessio.com
Sebastián Diéguez
ID:00065 - 24/06/2017
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joni lampen
ID:00064 - 09/05/2017
Lana Ershaid
ID:00063 - 09/05/2017
Daniel Hehl
ID:00062 - 09/05/2017
Company: Brighton Business School
Eduardo Mendoza
ID:00061 - 21/04/2017
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Website: http://nodoidc.wix.com/gamificomx
Twitter: @gamificomx
Jean Lammoglia
ID:00060 - 22/04/2017
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Website: http://jean-baptiste.com
Bjørn-Rune Hanssen
ID:00059 - 04/04/2017
Company: Puzzel
Website: http://www.puzzel.com
Twitter: BJHanssen
Oriol Borrás-Gene
ID:00058 - 28/03/2017
Company: Technical University of Madrid
Website: http://orioltic.tumblr.com/
Twitter: oriolupm
Robert Robert Petitto
ID:00057 - 07/02/2017
Company: Woodward Academy
Website: http://wams.tech
Twitter: rpetitto
Albert van der Meer
ID:00056 - 29/03/2017
Company: æStranger.com
Website: https://aestranger.com
Twitter: @aestranger
Edgar Jesus
ID:00055 - 16/02/2017
Company: Bee Engineering
Website: http://www.bee-eng.pt/
Twitter: edgarajesus
ID:00054 - 06/02/2017
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Website: http://www.sointeractive.pl/
Twitter: @SoInteractive
enrique gutierrez
ID:00053 - 26/12/2016
Company: TRALES
Twitter: @teacherhenry
Annie Velev
ID:00052 - 23/08/2016
Website: http://megamification.com
Twitter: GamifyThis
Grzegorz Stunża
ID:00051 - 23/08/2016
Company: University of Gdansk
Website: http://www.edukatormedialny.pl
Twitter: EMedialny
gustavo salazar
ID:00050 - 22/08/2016
Company: happinessacademy venezuela
Website: http://www.happinessacademy.com
Twitter: happinessve
Mahmood Hosseini
ID:00049 - 03/07/2016
Company: Bournemouth University
Rodrigo Borgia
ID:00048 - 13/06/2016
Company: Gamifica
Website: https://gamificagroup.com/
Twitter: GamificaLatam
Julio Oliveira
ID:00047 - 05/06/2016
Website: http://gameagile.com/
Twitter: julio_oliveira
Fiona MacNeill
ID:00046 - 15/05/2016
Website: http://two-artists.com/Fiona_MacNeill
Twitter: fmacneill
Ana ORDAS
ID:00045 - 23/05/2016
Website: https://anaordas.com/
Twitter: @aordas
Andrés Cortés Salmerón
ID:00044 - 28/04/2016
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Website: http://www.sotec-consulting.com/
Twitter: @Eyr0n
Anna Molina Rodríguez
ID:00043 - 25/04/2016
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Rob Alvarez Bucholska
ID:00042 - 22/04/2016
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Jorge Conde
ID:00041 - 12/04/2016
Company: Experia
Website: http://www.experia.com.co
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Michael Kocher
ID:00040 - 22/03/2016
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Website: http://flippedclassroom.ca
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Andres Felipe Pisso Tobar
ID:00039 - 22/03/2016
Company: Diversoft
Twitter: Afpisso
Hanan Gazit
ID:00038 - 22/03/2016
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Website: http://gamefulheroes.co
Twitter: VRider
N. Alp Ar
ID:00037 - 19/02/2016
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Website: http://www.egitimdeoyunlastirma.com
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Javier Velásquez
ID:00036 - 17/02/2016
Company: Free to Play
Website: http://www.f2p.co/
Twitter: F2P_CO
José Luis Redondo
ID:00035 - 16/02/2016
Company: SAFA
Website: http://recursosgeograficos.com
Twitter: jlred1978
Alexander Ball
ID:00034 - 07/02/2016
Company: KID'ING
Website: https://www.facebook.com/kidingapp
Gustavo Fortes Tondello
ID:00033 - 29/01/2016
Company: Gameful Bits
Website: http://blog.gamefulbits.com
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Sarah Dyson
ID:00032 - 13/01/2016
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Flavio Escribano
ID:00031 - 12/01/2016
Company: GECON.es
Website: http://gecon.es
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Susanne Krogh-Hansen
ID:00030 - 15/12/2015
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Tom Roozen
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Dade Dade E Ronan
ID:00027 - 30/11/2015
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Pete Jenkins
ID:00026 - 30/11/2015
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Adrian Neibauer
ID:00025 - 30/11/2015
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Joshua Wong
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Anders Tufvesson
ID:00022 - 27/11/2015
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Thijs de Vries
ID:00021 - 27/11/2015
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Mats Björk
ID:00020 - 27/11/2015
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ID:00019 - 26/11/2015
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Manuel Pimenta
ID:00018 - 23/11/2015
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Rich Wallace
ID:00017 - 23/11/2015
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ID:00016 - 22/11/2015
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ID:00015 - 11/02/2014
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Website: http://www.qualitetech.com
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Sonny Cornelissen
ID:00014 - 30/10/2013
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Daniel Meusburger
ID:00013 - 30/08/2013
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Michelle Andreassen
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Jonathan Kohl
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Website: http://www.kohl.ca
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Marigo Raftopoulos
ID:00009 - 08/06/2013
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Website: https://strategicinnovationlab.com
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Yu-kai Chou
ID:00008 - 14/05/2013
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Antonio Herranz Sotoca
ID:00007 - 09/05/2013
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Isidro Rodrigo
ID:00006 - 26/04/2013
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Preben Frenning
ID:00005 - 25/04/2013
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Website: http://bookingsystemer.no
Twitter: preben_frenning
Frédéric MIQUEL
ID:00004 - 21/04/2013
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Website: http://www.naos-intelligence.eu
Roman Rackwitz
ID:00003 - 16/04/2013
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Website: http://www.engaginglab.de
Twitter: @RomanRackwitz
Victor Manrique
ID:00002 - 15/04/2013
Company: Epic Win Blog
Website: http://www.epicwinblog.net
Andrzej Marczewski
ID:00001 - 14/04/2013
Company: Gamified UK
Website: http://www.gamified.uk
Twitter: daverage
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